Privacy Policy

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This policy explains how Proper Digital (“we”, “us”) collects and uses personal data when you use this website or contact us. We are the data controller for this information and we process it in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

What we collect

  • Details you give us through our enquiry form, email, phone or WhatsApp – such as your name, email, phone number, website and message.
  • Technical data such as IP address, browser type and pages visited, collected through cookies only where you have given consent (see our Cookie Policy).

How and why we use it

  • To reply to your enquiry and provide a quote – based on your consent and our legitimate interest in responding to requests.
  • To deliver services if you become a client – based on our contract with you.
  • To understand how our website is used and measure our advertising – based on your consent via the cookie banner.

We never sell your data. We only share it with trusted processors who help us run our business (for example website hosting, email and analytics providers), under appropriate contracts. Where data is transferred outside the UK, we rely on adequacy regulations or approved safeguards.

How long we keep it

Enquiries that don’t lead to work are deleted after 24 months. Client records are kept for as long as needed for the contract and for legal and accounting purposes (usually six years).

Your rights

You can ask to access, correct, delete or restrict your personal data, object to processing, or withdraw consent at any time. Contact us at the email address shown on this website. If you’re unhappy with how we handle your data, you can complain to the Information Commissioner’s Office (ICO) at ico.org.uk.